A popular bottling plant in southwestern Ontario, known for producing Crown Royal products, is set to close early next year as spirits maker Diageo shifts some operations to the U.S. However, there is hope on the horizon as discussions are underway with a potential buyer to take over the facility. The closure, which is part of Diageo’s efforts to streamline its North American supply chain, is expected to impact around 200 jobs in Amherstburg, Ont.
Mayor Michael Prue revealed that a company specializing in both alcoholic and non-alcoholic beverages has expressed interest in acquiring the plant and potentially some adjacent properties. While the company’s identity remains confidential due to ongoing negotiations, Prue emphasized the importance of Premier Doug Ford’s involvement to facilitate the deal. One of the key conditions for the sale is securing a listing for the company’s products at the LCBO to ensure successful market penetration in Ontario.
Ford, who previously expressed frustration by symbolically pouring out a bottle of Crown Royal, has vowed to take action if necessary to protect local interests. Despite the impending closure, there are three companies showing keen interest in acquiring the facility and retaining its workforce. Diageo has reassured that it will maintain a strong presence in Canada, with headquarters and warehouse operations in the Greater Toronto Area, along with bottling and distillation facilities in Manitoba and Quebec.