A Montreal clothing store is feeling the impact of new U.S. tariffs that were recently imposed by the Donald Trump administration. The tariffs, set at 50 per cent on Canadian goods following failed trade negotiations, now affect apparel among other products.
At atelier b, a boutique known for its sustainable fashion, co-owner Anne-Marie Laflamme expressed concerns over the hefty 50 per cent tariff, deeming it too high for both her company with narrow profit margins and for customers to bear.
Laflamme explained, “This tariff results in a significant 10 per cent loss in our sales revenue, with 10 per cent of our business coming from the States.”
While some Montreal clothing businesses are experiencing the adverse effects of the tariffs, others are seeing a positive shift due to increased support from local customers amidst the trade tensions with the U.S.
Andrew Baghdi, owner of Atelier Damask, shared, “We’ve observed a 10 to 15 per cent growth in local clientele who now prioritize domestic production over exporting to or manufacturing in the U.S.”
Similarly, Alexa Cecchetto from Former Director highlighted the importance of her Canadian customer base, stating, “Most of my loyal customers are from Canada. Although I receive orders from the U.S., at the end of the day, people buy what they like online regardless of politics.”
The negotiations between Canada and the U.S. this week, particularly concerning French-language content and labeling regulations, were a focal point in Quebec. Prime Minister Mark Carney emphasized the significance of protecting Quebec’s cultural heritage and language rights during the talks.
In response to Carney’s statements, President Trump refuted any accusations of disregarding French-speaking Canadians, claiming it was a misrepresentation by the prime minister for political gain.
The Montreal entrepreneurs interviewed by CityNews expressed skepticism towards Trump’s social media remarks. Laflamme emphasized trust in negotiators over the president’s online communications, while Baghdi emphasized the importance of actions over words in evaluating Trump’s commitments.
Local Montreal residents also voiced doubt about Trump’s credibility, with many citing his frequent changes in statements and perceived inconsistency in his messaging.
